No EarningsFB + IGStart
Engagement bait
The short version
Offering a reward for likes, comments, shares or link clicks makes a post non-monetizable.
No EarningsEarns lessRequiredWay to earnHow it works
What it means for you
Meta wants engagement to be a real reaction, not a trade. Any 'do this, get that' around likes, comments, shares or clicks counts as bait.
The Spam policy goes further: you can't offer cash or anything of value for likes, follows or shares, and you can't hide content until people engage.
✓ Do
- Ask real questions you want answered.
- Run giveaways that follow the promotion rules.
✕ Don't
- 'Like and share to win $500.'
- 'Comment YES to unlock part 2.'
- Gate content behind a share.
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