RequiredFB + IGEvolveGrow
Formatting rules for sponsored videos
The short version
No pre-roll, mid-roll, post-roll or banner ads, and no title cards in the first 3 seconds.
No EarningsEarns lessRequiredWay to earnHow it works
3 secno title cards at the start
3 secmax for any mid or end card
What it means for you
Branded content should feel like content. Meta bans ad-style breaks and banners. Title cards can't appear in the first 3 seconds, and mid or end cards can't stay on screen for more than 3 seconds in a row.
✓ Do
- Weave the product into the story.
- Keep any sponsor card short.
✕ Don't
- Open with a 5-second logo slate.
Was this helpful?