LenaFitness coach · 31K followers
The workout that went silent
Lena's 3-minute workout Reels used a full chart-topping song. Half of them were muted within a day.
Earns less
1
What happened
The rights owner had the audio muted in some countries. A few videos were blocked entirely, and her views fell off a cliff.
2
The rule behind it
The Music Guidelines say you're responsible for licensing, and using lots of music makes limits more likely. Full songs as the main draw are the riskiest.
3
Getting paid by following the rules
- Use tracks from the licensed music library in the app, or original audio.
- Keep her voice and coaching as the main audio, with music underneath.
The lesson
Your voice is the safest soundtrack.
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