Monetized Content CreatorGet Paid by Following the Rules
Illustration of a creator recording for an audience, with gifts and coins on the desk.
Way to earnInstagramEvolve

Instagram Gifts

The short version

Fans send gifts on your Reels. You need a professional account, 500 followers and a payout account. Each Star is $0.01.

No EarningsEarns lessRequiredWay to earnHow it works
500followers
$0.01per Star
~49countries

What it means for you

Gifts are not available on Collab posts. Accounts focused on children are excluded. About 49 countries are eligible.

Facebook Stars and Instagram Gifts are separate balances.

✓ Do

  • Set up your payout account as soon as you qualify.

✕ Don't

  • Ask for gifts in exchange for stunts.

Next: Instagram Subscriptions →