
Way to earnFacebookGrow
Facebook Subscriptions
The short version
Fans pay monthly for exclusive content. You need 5,000 followers, and Meta takes no fee through the end of 2026.
No EarningsEarns lessRequiredWay to earnHow it works
5,000followers
0%Meta fee through end of 2026
70%you keep on in-app purchases
What it means for you
Perks you can offer include subscriber-only posts, Stories, Reels and Lives, a subscriber Group, highlighted comments, custom stickers and discount codes.
You keep 100% of web purchases and 70% of iOS and Android in-app purchases, before taxes. Meta says fees may apply after 2026.
✓ Do
- Promise a specific weekly perk and deliver it.
✕ Don't
- Lock giveaways behind subscriptions. That breaks the promotion rules.
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