Monetized Content CreatorGet Paid by Following the Rules
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How it worksInstagramStart

Instagram Terms highlights for creators

The short version

No buying or selling accounts, no impersonation, and Meta gets a license to show what you post.

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What it means for you

You can't buy, sell or transfer accounts or usernames, impersonate others, or automate and scrape without permission. Branded content must use the tool, and music follows the Music Guidelines.

You give Meta a non-exclusive, royalty-free, worldwide license to your content until you delete it. In the US, disputes go to individual arbitration unless you opt out within 30 days.

✓ Do

  • Keep your account details accurate.

✕ Don't

  • Buy a handle or an established account.